SEO Tips

Seven ways to Influence your Domain Authority

domain authority

Want to know how well your website might rank or whether Google views it as a site it can trust? Check out your Domain Authority as a helpful predictor of whether your website will rank highly on search engine results pages (SERPs). What is Domain Authority? To quote from “Domain Authority (DA) is a search … Read more

How your website’s design can help create a phenomenal user experience that’s good for SEO

Website design matters

LAST UPDATED: JULY 2019 When you create a new website, one of the big dilemmas is whether to prioritise the design, the content or the SEO. Beautiful web design gets visitors to read your content. In turn, great content supports your SEO efforts but, without SEO, no-one is going to see the beautiful design or … Read more

SEO and GDPR: Why SEO will be your best marketing tool in the GDPR world

GDPR-compliant marketing options

How does GDPR affect marketing? Plus, of course, where does SEO sit in the GDPR world? What is GDPR? Firstly, let’s look at GDPR and what it means. GDPR stands for the General Data Protection Regulation, which came into force on 25th May 2018. It applies to every business that holds, collects and stores information … Read more

The Top 10 Google Ranking Factors: what does Google want now and in the future?

Google Ranking Factors

What are the Google ranking factors that will get my site onto the first page of Google? What does Google want now and will that change in the future?These are the big questions for webmasters and businesses everywhere. Even the most SEO-conscious may find themselves floundering as Google adjusts and refines its algorithms to return … Read more

Using Pinterest to boost your SEO (even if you don’t have an obviously ‘pinnable’ business)

Pinterest to boost your SEO

Do you use Pinterest to promote your business or have you ruled Pinterest out as a social media platform because you don’t have a business that obviously lends itself to ‘pinning’, perhaps because you don’t sell products? You could be missing out on a valuable source of sales and website traffic. The stats around Pinterest’s … Read more