Do you sometimes feel like there’s a magic formula to blogging that everyone else knows apart from you? Do you feel like your blog is an online ghost town despite your best efforts? Are you wondering whether blogging is really for you? In my recent article about why your business needs a blog, we looked … Read more
There are many reasons why your business needs a blog. In fact, it’s such an important topic that I’m planning for this to be the first in a series of articles about business blogging. In this first article, we’re going to look at the many benefits of blogging, both from a marketing and SEO standpoint, … Read more
Updated: May 2020 ‘Content Marketing’ is one of those terms that pops up all the time but do you know what it means and how it relates to SEO? How important is content marketing to your business? Is it one of your priorities or do you overlook it because it sounds too tedious, too far … Read more
Web content syndication is an integral content marketing tactic for many businesses. It can also be a powerful off-page SEO strategy. If you’re looking for ways to widen your audience, build your reputation and bring new traffic to your website, then this guide is for you. What is web content syndication? Web content syndication is … Read more
Guest blogging is a key element of an effective off-page SEO strategy. But guest blogging has to be done well and with the right intentions to the right audience to truly be great. Use guest blogging as a grasp for backlinks from any source and your off-page SEO efforts will suffer. I’ve written this guide … Read more
Do you publish content without a strategy in place? Do you hope that the content you create will simply work its magic and generate traffic? These blogging tips for beginners are for you! Many businesses, and not just new ones, are guilty of publishing content without a strategy in place. This approach to blogging relies … Read more
A good headline is essential for almost any type of marketing message, from advertisements to sales letters. It’s also important for your blog posts. If you publish a blog on your business website, creating more engaging and compelling headlines is essential if you want to get more clicks. So what should these look like? There … Read more
At the heart of any effective SEO strategy is the need for high-quality content that is written with a target audience in mind. However, the drive to keep creating fresh content can be challenging for businesses, especially smaller companies with limited budgets and time. But here’s the good news… If you’ve been creating great content for … Read more
