Want your website to bring in steady enquiries and sales?
Hi, I’m Hazel. I help turn websites into hard-working marketing assets using ethical SEO.
Founder of SEO+ and a multi award-winning SEO consultant with 20+ years’ experience. I specialise in ethical, human-first SEO that helps service-based business owners, coaches, and consultants attract their ideal clients with ease and confidence.
I know SEO can feel complex (and sometimes a little shady), but it doesn’t have to be that way. My approach is all about clarity, integrity, and long-term results – no gimmicks, no shortcuts, and no panic every time Google updates its algorithm.
I started SEO+ in 2012 with one goal: to support UK business owners who want to grow their presence online in a way that feels natural, effective, and aligned with their values.
Although SEO+ is based in Devon, I work with businesses across the UK, providing personalised SEO strategies that get real results. Unlike big SEO agencies, we take a hands-on, tailored approach – acting as an extension of your team to help your business thrive.
Over the years, we’ve helped countless business owners climb the Google rankings, build trust with their audience, and boost conversions.
Could you be next?

Very helpful and great value for money. We’ve gone from obscurity to consistent leads and sales. I have no hesitation in recommending Hazel and SEO+
– Jackie
Working with Hazel and SEO+ has been a brilliant investment for us. Her SEO work has made a clear, measurable impact, and both clinics are now consistently fully booked.
– Dr. S
Ethical, Award-Winning Expertise
Dedicated entirely to sustainable, white-hat SEO strategies. We never use temporary quick fixes, focusing instead on exceptional user experiences that protect your brand and convert clicks into long-term growth.
Personal, One-to-One Partnership
No junior account managers here. You will work directly with founder Hazel Jarrett, receiving a highly personalised, friendly service backed by a proven track record of growing UK service businesses.
Built for the Future of Search
Search is rapidly evolving. We look beyond traditional rankings to ensure your business is also discovered, understood, and trusted across modern AI search tools, recommendations, and generated answers.
SEO support designed around your business
Ongoing SEO Support
My main SEO service for businesses that want to improve their visibility, attract the right visitors and generate more enquiries.
Your SEO strategy is tailored to your business and will include everything needed to improve your website’s performance, from technical and on-page SEO to content, keyword research and ongoing optimisation.
Need help with something specific?
I also offer standalone SEO support for businesses that aren’t looking for ongoing SEO.
SEO Audits
Find out what’s holding your website back and where your biggest opportunities lie.
SEO Content Support
Strategic content and blog writing to strengthen your visibility and demonstrate your expertise.
Want to attract more of the right visitors?
From chef to SEO consultant: the unexpected story behind SEO+
Cooking was my first passion. Straight out of college, I was working as a chef – until a serious car accident at 20 turned my world upside down. After multiple surgeries and the long road to learning to walk again, everything changed.
That experience gave me a fresh perspective on life. I took time out to travel, spending a year backpacking around Australia, and eventually retrained in tech.
While raising my two daughters, I taught myself HTML and joined a local web company as their in-house marketer. That’s where I stumbled across SEO – back when it was all dial-up internet, dozens of search engines (remember Ask Jeeves?), and most small businesses didn’t even have a website.
But even then, I saw the potential. I was hooked.
I loved how SEO connected people with the businesses that could genuinely help them. I threw myself into learning everything I could, testing, experimenting, and developing an approach rooted in ethics, clarity, and real human connection.
Three years later, I was made unexpectedly redundant. It was a shock – but also a turning point. I had a choice: start something of my own, or miss out on the moments that mattered most with my girls.
That was 2012. That was the start of SEO+.
It hasn’t always been easy, but every step of the journey has shaped what SEO+ stands for today: a thoughtful, no-fluff, results-driven SEO service that puts people first – my clients and their customers.
Want to know more? Read my full story here
What makes SEO+ different?
At the heart of my business is a simple belief: how we show up matters.
I don’t believe in quick wins, black-hat tactics, or manipulating people into clicks. SEO should be about building trust – with Google, yes, but more importantly, with your audience.
My approach is grounded in transparency, clarity, and long-term results. I write and optimise content that’s genuinely helpful to real people – not just bots or algorithms.
Clients often tell me I have a rare gift: the ability to demystify SEO and make people feel supported. Not just as business owners – but as humans.
I see what others miss. I notice what makes your business truly special. And I help you bring it to life in a way that connects with search engines and your perfect-fit clients.
When you work with me, you’re not just a number or a project on a to-do list. You’re someone I’ll champion, support, and cheer on – every step of the way.
Why choose SEO+?
When you choose SEO+, you’re not just hiring a an SEO consultant – you’re gaining an experienced partner who genuinely cares about your success.
With 20+ years’ experience and a proven track record of delivering meaningful results, I help established service-based businesses across the UK improve their online visibility, attract more of the right people, and turn their websites into consistent sources of qualified enquiries.
From detailed SEO audits to personalised, ethical strategies and ongoing support, everything we do is grounded in transparency, integrity, and a deep understanding of your goals.
I’ve worked with businesses across healthcare, education, tourism, legal, manufacturing, creative and professional services, helping them build visibility, credibility and long-term growth.
Take a look at my SEO success stories to see how I’ve helped real businesses become more visible, attract the right enquiries and grow online.
Our vision
To empower UK businesses of all sizes to thrive online – achieving greater visibility, connection, and success through ethical, people-first SEO.
Our mission
To deliver SEO services that are tailored, transparent, and built to last – helping our clients stand out, adapt to change, and grow with confidence.
Don’t just take our word for it
Browse our case studies, Google reviews, and LinkedIn recommendations to hear what it’s really like to work with SEO+.
Ready to explore your SEO options?
Call us: 01626 270085 or get in touch – we’d love to hear from you.
Our core values
Our values reflect what you should expect from us when working together
Integrity
We say what we’ll do – and we do it. Trust, honesty, and transparency guide everything we do.
Results driven
We’re focused on what works. No fluff, no guesswork – just smart strategies that deliver real results.
Loyalty
We build long-term relationships. We’re here for our clients, our team, and the success we create together.
Ethical
We don’t cut corners. Our SEO is sustainable, transparent, and built to stand the test of time.
What our clients are saying
Hazel and the team at SEO+ are a straight-talking and honest bunch with oodles of knowledge and expertise.
If you want to succeed online and you’re ready to explore your options, get in touch – we’d love to hear from you.
Tel: 01626 270085
A few places Hazel’s been published
Huff Post: The Ultimate Guide to Backlinks and How to Get Them
Rick Eliason: Why Does Google Hate Me
Traffic Crow: Ideas To Boost SERP Ranking Without Building Backlinks
SEO Expert: Local SEO Tips
The Creative Marketing Agency: Online Marketing for Beginners: Your Fundamental SEO Guide
FlashPoint Digital Marketing: What are the most effective SEO techniques to consider in 2020?
Authority Builders: How To Get High-Quality Backlinks
Rightly Written: How Does Content Influence SEO
Guerrilla Agency: How to Produce Content That Creates Engagement and Attracts Backlinks
You Can Be Found: Local SEO- How A Local Business Can Improve Its Rankings
Chase Reiner: How To Rank Without Backlinks in 2021
Dental Marketing Guy: Web Design Tips For Increasing Website Conversions
A few of our awards over the years
Get in touch
Find us
SEO+ is based in Highweek in Devon, and we work with small to medium-sized businesses throughout the UK. If you want your website to consistently attract the right clients, boost enquiries and sales, and grow your business naturally, we’re here to help you.







